Since the “hurricane”, Game Of Thrones went through its streets, from its Filming Office they have been working tirelessly to provide information to producers around the world who are interested in this city turned into a set, which has been attracting the attention of movie locators since 1913.
The filming of the sixth season of Game Of Thrones at the papal city has put in the spotlight the town’s long-established film tradition and has launched the promotion of this privileged corner of the Mediterranean to 170 countries from the five continents. However, although Game Of Thrones has been the most spectacular production that the town has attracted, the locators have relied on this city since 1913 when Benedict XIII of Avignon, the so-called Pope Moon, turned the castle into its Pontifical headquarters.
In 1913, “Ana Kadova” was filmed in black and white, the first film shot in Peniscola directed by Otto Gelabert and Fructuoso Mulhauser, and in 1924, “La Alegría del Batallón” was shot based on the Carlist War of the Maestrazgo. In the fifties came “La Vida es Maravillosa” and “Calabuch”, a great production by Luis García Berlanga.
The sixties saw another production of the famous “El Cid” directed by Anthony Mann and starring Sophia Loren and Charlton Heston.
In the same decade “Los Corsarios del Caribe (The Conqueror of Maracaibo)”, “Todos eran culpables “and “Jo, papá!” were filmed. To these followed “El hijo del cura “(1982),” El cura ya tiene hijo “(1984),” Tramontana “(1990),” El día nunca, por la tarde “(1994),” Tierra “(1995),” Paris Timbuktu “(1999),” Mataharis “(2007),” Pizza Eli “(2008),” Sinterklaas “(2009),” Fin “(2012) and” Blink ” (2013). As for the TV series, “El Barco “(2012),” El Chiringuito de Pepe “(2014),” Game of Thrones “(2015) and” El Ministerio del Tiempo ” (2017), have contributed enormously to the popularity of the town.
Hotel companies have also understood this new opportunity and virtually all hotel chains refer to the filmings on their websites. Many culinary venues like Cinquanta, prepared a special menu inspired by the seven kingdoms of Game of Thrones. Also the restaurant Carmen Guillemot, at whose door it is explained that Peter Dinklage and Conleth Hill and other members of the team chose their venue to celebrate dinner at the end of filming, are still making reference to the passage of the mega-production by the municipality.
The way Peniscola has managed to exploit this experience has not been repeated in other Spanish locations, which were overtaken by the town located in the province of Castellon. So much so that Zumaia (Euskadi) -where part of the seventh season of Game Of Thrones will be shot – has contacted Peñíscola at the request of the production company of the series to gather recommendations when it comes to making tourism profitable thanks to the show.